Speakers

The PMA Fresh Connections conference and trade show is renown for its high calibre of speakers sourced both locally, from across the Tasman and from further abroad. View the 2013 speaker line up below and see for yourself why you should attend the floral, fruit and vegetable industry event of the year.
 
  Robbie Davis
Potatoes South Australia Inc
The Big Debate: strong biosecurity - the costs and benefits for a vibrant fresh produce industry
Australia has a reputation for vigorously defending its borders against fresh imports; but do the benefits of this approach truly outweigh the costs? Hear from both sides of the debate and make up your own mind!
   
 
Elliot Grant
YottoMark Inc.
Technological advances to transform fresh produce supply
This session will highlight some of the most significant advances in technology that are likely to affect how produce is grown, processed and delivered to consumers in the future.
 
 
Dan Gregory
The Impossible Institute
Welcome breakfast
   
  Avril Henry
The workplace of the future: what it means for you and your business
Increasingly the “war for talent” will be about how organisations attract and retain the right resources. This session delves into what future employees want from organisations and leaders, the implications for the Australian workplace and what solutions are available for employers and employees alike.
   
  Prof. David Hughes (UK) 
Emeritus Professor of Food Marketing at Imperial College London
Emerging trends in food retailing
Retailers around the world operate in a competitive and challenging environment that requires continual change to meet consumers’ needs. David Hughes is a world expert on retail trends and will share with you the latest on what consumers are doing, where retailers are focussing their future planning on and how this will affect suppliers to retailers.
   
 
Roger Hurst
The New Zealand Institute for Plant & Food Research Limited
Fresh produce leading the way in health and performance
We all know the health benefits of fresh produce. This session will not only highlight innovative communication strategies to get this message across to consumers, but also look to the future as we explore the science behind how fruits and vegetables can be used in sports performance and exercise recovery.
   
  Melanie Ingrey
Nielsen APMEA 
Online retailing in fresh produce
Online retailing is growing at an exponential rate. This session will provide all the latest data from Australasia and overseas on the shape of this retail sector, plus provide practical take-home messages on how fresh produce suppliers can take advantage of this growing trend.
   
  Andrew Jacobs 
Snakk Media
Using your mobile device for marketing
We all use mobile devices – now is the time to turn them into tools that can generate more business, whether you are marketing to consumers or to other businesses. This practical workshop will equip you with tools and information that you can put into practice as soon as you return to work after the conference.
   
  Braeden Lord  
Aussie Farmers Direct
Online retailing in fresh produce 
Online retailing is growing at an exponential rate. This session will provide all the latest data from Australasia and overseas on the shape of this retail sector, plus provide practical take-home messages on how fresh produce suppliers can take advantage of this growing trend.
   
  Hazel MacTavish - West
MacTavish West
Fresh produce leading the way in health and performance
We all know the health benefits of fresh produce. This session will not only highlight innovative communication strategies to get this message across to consumers, but also look to the future as we explore the science behind how fruits and vegetables can be used in sports performance and exercise recovery.
   
   Michael McAllum 
Global Foresight Network; Designing better futures
Food - a catalyst to transform the world
Rapid and dramatic environmental shifts and the demands of an insatiable and growing middle class make our current food systems both vulnerable and unsustainable. Significant changes in how we grow, trade and consume food are required sooner rather than later. Those who are first to understand these changes will capture the value and also leave a world that future generations can enjoy. The intent of the session is to define those acupuncture points (small effort / great effect) that each of us can focus on for system change.

 
  Tim Riley
Giumarra USA
The Big Debate: strong biosecurity - the costs and benefits for a vibrant fresh produce industry
Australia has a reputation for vigorously defending its borders against fresh imports; but do the benefits of this approach truly outweigh the costs? Hear from both sides of the debate and make up your own mind!
   
  Bryan Silbermann (USA) 
Produce Marketing Association
The future of fresh produce in a changing world
By popular demand, he’s back! Bryan will once again articulate how the global fresh produce industry continues to evolve at a rapid rate, but what does the future hold for the fresh produce industry with the shifting of global powers?
   
Peter Silcock
Horticulture NZ
The Big Debate: strong biosecurity - the costs and benefits for a vibrant fresh produce industry
Australia has a reputation for vigorously defending its borders against fresh imports; but do the benefits of this approach truly outweigh the costs? Hear from both sides of the debate and make up your own mind!
   
 

 
Marc Soccio
Rabobank
Feeding Asia – how food and agriculture producers across Australasia are approaching the rapidly growing Asia market
Hear the latest research on the opportunities and challenges for Australasia's food producers in the rapidly growing Asian market. This session will provide insights into what is taking place across the sector and how this translates to horticulture producers and exporters.