PMA Fresh Connections 2012 featured no less than 30 high profile expert speakers from around the world, giving delegates the opportunity to learn and share with the best in the fresh fruit, vegetable and floral industry. We have endeavoured to make as many presentations available to delegates as possible with kind permission from the speakers.
To download available presentations, please click on the speakers names as highlighted in green below.
Day 1: Wednesday 27 June 2012
Welcome breakfast
Keynote Speaker: Rachael Robertson, Leader, 58th Australian National Antartic Research Expedition
Presentation unavailable. For more information on Rachael, visit http://www.rachaelrobertson.com.au
Plenary Sessions
Plenary session 1: The Australia and New Zealand retail space - who is winning and why?
Plenary session 2: Integrating new media tools to your best advantage
Speakers: James Fitzgerald (SMK), Scott Nichols (Nielsen)
Concurrent Sessions
Concurrent 1: Southern hemisphere suppliers competing for market share in China
Speakers: Jason Bosch (OriginDirect), Gustavo Yentzen (Chile) David Minnis (Australia)
Facilitator: Richard Owen (PMA)
Concurrent 2: Is Australia and New Zealand prepared for a major food safety scare?
Panellists: Dr Craig Shadbolt (NSW Food Authority), Amanda Hill (FSANZ)
Concurrent 3: Managing your business' finance in difficult times
Speakers: Gemma Moriarty and Andrew Millet (Rabobank), John Kelly and Adam Beale (PKF)
Concurrent 4: Wholesalers vertically integrating to remain competitive - the new paradigm
Panellists: Shane Schnitzler (The Australian Chamber), George Haggar (Costa Group)
Workshop Sessions
Workshop 1a: The latest technology for effective traceability
Speaker: Andrew Steele GS1
Workshop 1b: Cutting-edge initiatives to increase avocado sales in the Pacific Rim
Speaker: Jan DeLyser
Workshop 2a: Citrus Australia to host a special meeting for Citrus Industry, Hosted by Citrus Australia
The Australian Citrus Quality Standards has been beefed up for 2012. First implemented in 2011 the Australian Citrus Quality Standards involves fruit testing for juice, brix and acid at orchard, packinghouse and the markets. The market results are regularly reported to industry. Citrus Australia has developed a communication and training program to assist industry meet – and exceed – the minimum quality standards, in order to get the consumer coming back for more.
Workshop 2b: Apple and Pear Marketing: Strategies, Rationale and Outcomes, Hosted by APAL
Workshop 3a: Maximising opportunities as a grower, hosted by SmartFresh
Speaker: Welcome Sauer (USA)
Day 2: Thursday 28 June 2012
Plenary Sessions
Plenary session 3: Making increasing fruit and vegetable consumption a major goal for the industry
Speakers: John Webster (Foodbank), Joe Cross - one-year-on video presentation, Michael Worthington (PMA A-NZ)
Plenary session 4: Making the most of the opportunities in the evolving Foodservice market in A NZ
Panellists: Peter Wright (Culinary Federation), Jess Harper (Spudbar), Kate McGhie (Australian Association of Food Professionals)
Plenary session 5: The state of the global fresh produce industry and consumer trends
Speaker: Jan DeLyser, PMA chair-elect; VP Marketing, California Avocado Commission
Concurrent Sessions
Concurrent 5: Emerging opportunities in the BRICS countriesSpeaker: David Thomas (ThinkGlobal)
Concurrent 6: New products - exploring consumer needs without sacrificing grower profitability
Speaker: Ed Ayala, Monsanto
Concurrent 7: The top 10 Innovations boosting retail sales
Panellists: Steve Henderson, Foodstuffs, Chris Scicluna (Scicluna Real Food Merchants), Nick Nikitaris (Hill Street Grocer)
Concurrent 8: Are we proving successful at attracting talent to the industry?
Panellists: Alicia Calhoun (PMA), Sarah Milne (Deakin University), Manisha Maligaspe (KPMG)
Workshop Sessions
Workshop 4a: Making the most of food media
Speaker: Kate McGhie
Workshop 4c: Getting your produce noticed in China
Speakers: Jason Bosch and David Thomas
Workshop 5c: Retailing tips for small-medium size independent retailers
Speaker: Anthony Barbieri